Corporate Profitability
Enhance your Corporate Profitability and Upskill your key people for a lot less than you might think!
Enough has already been written about the credit crunch, financial meltdown and the end of the world as we know it to allow us to skip the bleak introduction and move on to what might be done to mitigate against today's business challenges.
Whether the economic climate is healthy, dire or somewhere in-between there are a few key business drivers which remain as a constant: a strong bottom line, a close control on costs and a healthy cash flow. To these three fundamentals we should definitely also add motivated and capable employees and satisfied shareholders!
The problem in a downturn is that CEOs and their executive teams might nod in agreement of these fundamentals and then, in desperation, take decisions which threaten to derail the business. In times such as these most companies look to cut costs as a way of shoring up the P&L and that is fine provided that the impact of such actions does not harm the long-term health of the organization. Amongst the first things to come under the microscope are training budgets and employees themselves. The rationale is that people are the most expensive cost in the P&L so cutting numbers can have a big effect whilst the impact of training is often difficult to measure in ROI terms.
The fact is that in tough economic times one of the biggest challenges organizations face is waning employee engagement. Companies typically do not lose many people voluntarily during a recession but the pressures on the business often lead to demotivation and stress. In such circumstances a demoralized workforce can make the task of keeping the fundamentals on track doubly difficult. If a number of people are retrenched the burden increases on those who remain adding to the pressure.
Corporate ProfitAbility® is the perfect vehicle to address the challenges of the downturn! Many of those senior managers whose day-to-day actions can either create or destroy value for the company have never experienced the tough times and many do not really understand how their company makes profit or why cash is like oxygen for the business - turn the supply off and you are dead! Over 2 days delegates get the chance to run their own company competing in a dynamic and realistic market environment and to make key strategic decisions about portfolio, pricing, marketing investment, business funding and rewarding shareholders. They are also exposed to the key financial concepts such as break-even analysis, critical business ratios and fixed cost amortization.
Expertly facilitated by Nick Pearson whose wide experience of running large multinational businesses in the Middle East and Africa is shared with delegates, Corporate ProfitAbility® will equip your key staff with an understanding of how they can positively impact company performance and will leave them motivated to tackle the challenges ahead.
Our in-house corporate programmes can cost less than Dhs3000 per person (assuming 18 delegates) and we will work with you to make sure that we focus on those business challenges which are unique to your company.
For further information please contact us at profitability@beyondsaleseffectiveness.com or visit the new global website at www.profitability.com
